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What Companies Are In The Consumer Durables Field? – All You Need To Know

What Companies Are In The Consumer Durables Field

Consumer Durables

What are Consumer Durables? what companies are in the consumer durables field? You will find comprehensive answers to these questions in our article. Keep Reading!


Consumer durables may be defined as products that do not need to be purchased frequently because they last a long time. Usually, consumer durables are bought using credit and require a significant amount of money upfront. You will find out what companies are in the consumer durables field, some examples of consumer durables produced by these companies include automobiles, furniture, appliances, and electronics.

Products that are considered consumer durables have a lifespan of at least three years. Mobile phones, large and small home appliances, furniture and furnishings, carpets and rugs, automobiles, rubber tires, lead-acid automotive batteries, boats, consumer electronics, luggage, sporting goods, household goods, and fine jewellery are some of the products that fall into this category.

In recent years, there has been a shift in consumer spending from necessities to discretionary items, and this has contributed to the growth of the consumer durables market. The global consumer durables market is segmented by:

What Companies Are In The Consumer Durables Field

The Consumer Durables Field

  • Product Type: Based on product type, the market is classified into electronics, appliances, and furniture. The electronics segment includes televisions, computers, mobile phones, and other consumer electronics. The appliances segment includes kitchen appliances, laundry appliances, and other home appliances as can be seen in the picture above. The furniture segment includes indoor furniture and outdoor furniture.
  • End-users: Based on end-use, the market is classified into residential and commercial. The residential segment includes households and apartments. The commercial segment includes hotels, restaurants, offices, and retail establishments
  • Distribution Channel: Based on the distribution channels, the market is classified into offline channels and Online channels.
  • And Geography: This simply implies the location.

Who is a Consumer?

Consumers are the lifeblood of any economy, and their spending patterns directly impact the expansion of that economy. A person who purchases goods or services for their individual use is known as a consumer.

Spending money on goods and services is one of the most important things that consumers do for the economy. Consumption, which is another name for this type of spending, is one of the primary contributors to economic growth.

When customers spend money, this generates revenue for businesses, which in turn enables those businesses to increase their workforce and broaden the scope of their operations. This subsequent increase in economic activity then leads to a greater number of jobs and higher wages, both of which further boost consumer spending. There are many distinct categories of consumers, including the following:

  • Final Consumers: They are sometimes referred to as “retail consumers.” They are defined as individuals who buy products and services for their personal use and benefit.
  • Intermidiary Consumer: The term “intermediary consumer” refers to companies or organizations that purchase goods and services to manufacture other products or provide other services. A good illustration of an example of an intermediary consumer of fabric is a clothing manufacturer.
  • Producer-Consumer: Consumers who produce goods or services for sale are referred to as producer consumers. Producer consumers are businesses or organizations that buy goods and materials to produce goods or services for sale. One example of a producer and consumer of wood is a company that makes furniture.
  • Government Consumers: To carry out their duties, governments need to make purchases of various goods and services. For instance, to facilitate public transportation, the government might decide to buy buses.

Types of Consumer Durables


Durable goods can be a great investment if you need something that will last, but they may not be the best choice if you are looking for something more affordable. Nondurable goods can be a good option if you need something right away or if you are working with a limited budget. Ultimately, the decision of which type of product to purchase depends on your individual needs and preferences.
There are many different types of consumer durables that people can purchase. Some of the most popular options include:

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Furniture: Sofas, chairs, tables, beds, and other pieces of furniture are all examples of durables that can be purchased for the home. Many people choose to invest in durable furniture so that they will not have to replace it as often.

Appliances: Refrigerators, stoves, dishwashers, and other large appliances are also considered to be durables. These items typically last for many years, making them a wise investment for the home.

Electronics: Electronics, such as televisions and computers, are also considered to be durable goods

Cars: Cars are one of the most popular types of consumer durables. People often purchase cars that will last them for many years.

Features of Consumer Durables

The following are some of the traits shared by all durable goods:

  • usually last at least three years and continue to be useful for longer than that. You may come across the term “consumer durables” or “durable goods” when referring to these products.
  • Products that are durable last for an extended period without breaking down or becoming useless.
  • Because they are long-lasting and rarely need replacing, the interval between purchases of such products tends to be large.
  • Products that last for a long time have a higher profit margin.

What Companies Are In The Consumer Durables Field?

Now to the big question; what companies are in the consumer durables field? Each of these companies offers a wide range of products that can be used in a variety of different settings. Whether you are looking for a new television, refrigerator, or washing machine, you are sure to find what you need from one of these top-notch companies.


When it comes to choosing the right consumer durables company for your needs, it is important to consider a few factors. First, you will want to think about the types of products that you are interested in. Each of the companies listed above offers a different selection of products, so you will want to make sure that you find one that has the perfect match for your needs.

In addition to considering the product selection, you will also want to take price into account. Although all of the companies listed above offer high-quality products, they do vary in terms of price. As such, you will want to compare prices before making your final decision. By considering both product selection and price, you can be sure to find the perfect consumer durables company for your needs.

Some of these companies include:

  1. Sony Corporation
  2. Samsung Electronics Co., Ltd.
  3. LG Electronics Inc.
  4. Panasonic Corporation
  5. Sharp Corporation
  6. Fujitsu Limited
  7. Toshiba Corporation
  8. Canon Inc.
  9. Nikon Corporation
  10. Hitachi, Ltd.
  11. Sanyo Electric Co., Ltd.
  12. Casio Computer Co., Ltd.
  13. Olympus Corporation
  14. Seiko Epson Corporation
  15. Pioneer Corporation
  16. JVC Kenwood Corporation
  17. Alpine
  18. AOC
  19. ASUS
  20. Apple Inc.
  21. BenQ
  22. Coby Electronics
  23. Dell
  24. Elo TouchSystem
  25. Gateway
  26. HP Inc
  27. Liyama
  28. LG Display
  29. ViewSonic
  30. Acer
  31. Lenovo
  32. Dell Technologies
  33. HP Inc.
  34. Alienware
  35. Major Companies in the Consumer Durables Field:

What companies are in the consumer durables field? Many major companies operate in the consumer durables field. Here are the top 5 companies in the consumer durable field. Over the years, these companies have produced a wide range of durables for their consumers, their products are known for good quality and are long-lasting. Find out more about these companies below:

What Companies Are In The Consumer Durables Field

What Companies Are In The Consumer Durables Field

1.  Sony Corporation (Headquarters: Tokyo, Japan.)


The Sony Corporation, or simply Sony, is a multinational conglomerate headquartered in Minato, Knan, Tokyo, Japan. When it comes to electronic goods, Sony is among the industry leaders in both the home and business markets.

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Sony Electronics is an industry frontrunner in the production of audio/video and IT products for both the home and professional markets. The company engages in a wide variety of operations, such as R&D, engineering, sales, marketing, distribution, and support.

Additional Information:

  • Specialties: Electronics, Game, Entertainment, and Financial Services sectors.
  • 109,700 people are employed here (2020).
  • Industry: Entertainment Providers.
  • Earnings are 8.999 trillion ($81.38 billion) (2021).
  • Gross Profit: 1.191 Trillion ($10.77 Billion) (2021).
  • Value of All Holdings: 26.354 trillion ($238.31 billion) (2021).

Some of the Major Perks of Working for Sony Corp. (From Indeed):

  • Appropriate work-life balance.
  • Pay/benefits.
  • Job security and advancement.
  • The Corporation is Well-managed.

2. Canon Inc. (Headquarters: Ohta-Ku, Tokyo.)

Canon Inc. is a Japanese company that has been around since 1937 and makes business and imaging equipment. It has teamed up with companies in many countries, like Canon Pvt. Ltd., to market and sell high-tech digital imaging products and services. That is why it is one of the top companies in this article what companies are in the consumer durables field?

Canon’s motto is “Always Delighting You,” so the company always offers cutting-edge technology and a wide variety of products and services. Canon Inc. sells printers, inkjet printers, laser printers, scanners for documents and checks, digital cameras, mirrorless cameras, cinematic imaging products, surveillance cameras, and medical imaging equipment.


Additional Information:

  • Industry: Retail Office Equipment
  • Specialities: Imaging technologies are what they do best.
  • Employees: 197,673 employees (2017).
  • Revenue: ¥3.59 trillion US$32.67 billion (2019).
  • Net Income: ¥125.11 billion, US$1.14 billion (2019).
  • Total Assets: $43.35 billion (4.77 trillion) (2019).

Some of the Major Perks of Working for Canon Inc.(Source Canon’s Web Page):

  • Work-Life Balance.
  • Professional Development Possibilities
  • A Whole-Body Approach to Wellness
  • Insurance for Health Care.

3. LG Electronics Corp. (Headquarters: Seoul, South Korea.)

LG is one of South Korea’s biggest companies. It is one of the 10 biggest companies in the country as a whole. This company is made up of many different business units that work in many different fields. If you are wondering, “what companies are in the consumer durables field?” It makes a lot of electronics, home appliances, and chemicals. LG Corp. would be the one. It is very important in a lot of Asian countries.

LG is one of the biggest companies that make appliances, like refrigerators, freezers, washing machines, dryers, and dishwashers. There are more than 128 countries where you can buy these things. Since its founding in 1958, it has been a major player on the world stage.

Additional Information:

  • Industry: Computers and electronics.
  • Specialities: Consumer electronics, home appliances, air conditioning, home entertainment, mobile communications, solar, display technology, and business-to-business (B2B) products.
  • Revenue: KRW 74.72 trillion (2021).
  • Net Income: KRW 3.87 trillion (2021).
  • KRW 48.21 trillion in total assets (2020).

Some of the Major Perks of Working at LG Corp(according to Glassdoor):

  • Insurance and Medical Care.
  • Personal Finances and Retirement.
  • Bonus for outstanding performance.
  • Paid time off for new parents
  • Paid time off / vacation
  • Discount for Workers.
  • Professional support.
  • Educating workers and providing them with paid training.

4. Microsoft (Headquarters: Redmond, Washington.):

This brings us to Microsoft, our next stop. Consider a software developer who is interested in consumer durables and wants to know what companies are in the consumer durables field. Having a market cap of $2.109 trillion makes it one of the most valuable companies in the world.

The company offers a wide range of additional services and products in addition to its core offerings. Surface tablets, laptops, and computer software are just some of the company’s consumer durables. It offers software like Microsoft Office and other useful programs.

Additional Information:

  • Industry: Programming and Computers.
  • Specialities: Microsoft specializes in a wide variety of software, including business applications, developer tools, home and educational software, and more.
  • Employees: 221,000 (2022).
  • Earnings: $208.3 billion (2022).
  • The net profit was $72.7 billion in US dollars (2022).
  • Assets as a Whole: $364,8 Billion in the U.S. (2022).
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Some of the Major Perks of Working for Microsoft Corp. (Interview Kickstart):

  • Retirement Strategy
  • Plan for employee stock purchases
  • Matching charitable gifts
  • Bonus based on performance.
  • stock options.
  • Plan for equity compensation.
  • Supplementary workers’ compensation.

5. Whirlpool Corporation (Headquarters: United States, Benton Charter Township, Michigan)

Appliances for the home are a major focus for Whirlpool Corporation, a multinational conglomerate that manufactures and sells its products around the world. The company manufactures and distributes home appliances such as refrigerators, washers, air conditioners, and microwave ovens.

Additional Information:

  • Industry: Manufacturing
  • Specialities: Brand leadership, product leadership, operational excellence, people excellence, innovation, manufacturing, diversity and inclusion, social responsibility, environmental sustainability, and marketing.
  • Employees: 78,000 people (2020).
  • Revenue: $19.45 billion USD (2020).
  • Net income: USD 1.08 billion (2020).
  • US$20.35 billion in total assets (2020).

Some of the company benefits of working:

  • Health and wellness insurance
  • Financial and Retirement Planning
  • Bonus for performance.
  • Parenting and Family Vacation and time off (Maternity and Paternity Leave).
  • Perks and benefits (Discount for Employees)
  • Professional assistance. (Tuition & Job Training)

What Companies Are In The Consumer Non-Durables Field

Having answered the question, what companies are in the consumer durables field? Let us first define consumer nondurables and the top companies in this field.

Numerous businesses, including those in the food and beverage industry, consumer goods businesses, and even some pharmaceutical businesses, operate in the non-durables sector. Coca-Cola, PepsiCo, Kraft Heinz, General Mills, Nestle, Procter & Gamble, and Johnson & Johnson are some of the biggest and most well-known businesses in this industry. These businesses manufacture a wide range of non-durable goods that are necessary for our daily lives.

Now, What companies are in the consumer non-durables field?  The top companies in the consumer nondurables field are listed below in no particular order:

  • L’Oréal
  • Nestle
  • Coca-Cola Company
  • Johnson and Johnson

Durables Vs Non Durables

Non-durable goods have a shorter shelf life and must be replaced more frequently, while durable goods can go for a long time without being replaced. As a general rule of thumb, a durable good can be expected to last for at least three years, while a non-durable good will wear out in less time.

One of the most important decisions a consumer must make is whether to purchase a durable or non-durable good. Both have their pros and cons, and the decision often comes down to personal preferences and needs. Here is a look at the key differences between these two types of goods:

Durable goods are made to last for an extended period. They are typically more expensive than nondurable goods, but they also offer a higher level of quality and durability. Many people choose to purchase durable goods because they want products that will stand the test of time.

Nondurable goods, on the other hand, are not made to last as long. These items are typically less expensive than durable goods, but they also may not offer the same level of quality. Nondurable goods are often purchased for convenience or because they are needed on a more immediate basis. When deciding whether to purchase a durable good or a nondurable good, it is important to consider your needs and budget.

Durable goods can be a great investment if you need something that will last, but they may not be the best choice if you are looking for something more affordable. Nondurable goods can be a good option if you need something right away or if you are working with a limited budget. Ultimately, the decision of which type of product to purchase depends on your individual needs and preferences.


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